Marketing Communications: A European Perspective
Artikelomschrijving
Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.
Specificaties
| Auteur | Pelsmacker, Patrick de Geuens, Maggie Bergh, Joeri Van den |
| ISBN/EAN | 9781292135793 |
| Druk | 6 |
| Verschijningsvorm | eBook |
| Licentieduur |
eBook online lezen: 730 days
eBook offline lezen (downloaden): Oneindig |
Artikelomschrijving
Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.
Specificaties
| Auteur | Pelsmacker, Patrick de Geuens, Maggie Bergh, Joeri Van den |
| ISBN/EAN | 9781292135793 |
| Druk | 6 |
| Verschijningsvorm | eBook |
| Licentieduur |
eBook online lezen: 730 days
eBook offline lezen (downloaden): Oneindig |