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e-marketing, International Edition

Strauss, Judy Frost, Raymond

9781292000411 - e-marketing, International Edition

Artikelomschrijving

For courses in Internet Marketing or E-marketing. Traditional marketing coverage with an e-marketing twist. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. This edition reflects the disruption to the marketing field based on social media.

Specificaties

Auteur Strauss, Judy Frost, Raymond
ISBN/EAN 9781292000411
Druk 7
€ 70,06 € 77,84
Verwachte bezorgdatum: 09-04

Artikelomschrijving

For courses in Internet Marketing or E-marketing. Traditional marketing coverage with an e-marketing twist. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. This edition reflects the disruption to the marketing field based on social media.

Specificaties

Auteur Strauss, Judy Frost, Raymond
ISBN/EAN 9781292000411
Druk 7