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Performance management: integrating strategy execution, methodologies

Cokins, g.
ISBN/EAN
9780470449981
Druk
1

From one of the gurus of performance management, a compelling overview of the current trends in performance management Enterprise Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics clarifies the confusion that performance management is not a narrow personnel or CFO initiative but rather involves strategy execution with the integration of multiple management methodologies, especially predictive analytics. Written by an internationally recognized expert, speaker, and author on advanced cost management and performance improvement systems, this essential book features coverage of strategy maps and balanced scorecards; customer profitability management; driver-based budgeting; risk management; leverage of business intelligence data; and the behavioral change management and executive leadership needed for successful implementation. Gary Cokins (Cary, NC) is Global Product Marketing Manager for Performance Management at SAS, the leader in business intelligence and analytics.

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