• Gratis verzending
  • Al meer dan 1 miljoen studenten bestelden hier

Political Marketing: Principles and Applications

Lees-Marshment, Jennifer

9780415632072 - Political Marketing: Principles and Applications
2e hands

Artikelomschrijving

Substantially revised throughout, Political Marketing second edition continues to offer students the most comprehensive introduction to this rapidly growing field. It provides an accessible but in-depth guide to what political marketing is and how it is used in practice, and encourages reflection on how it should be used in the future.

Specificaties

Auteur Lees-Marshment, Jennifer
ISBN/EAN 9780415632072
Niet meer bestelbaar

Artikelomschrijving

Substantially revised throughout, Political Marketing second edition continues to offer students the most comprehensive introduction to this rapidly growing field. It provides an accessible but in-depth guide to what political marketing is and how it is used in practice, and encourages reflection on how it should be used in the future.

Specificaties

Auteur Lees-Marshment, Jennifer
ISBN/EAN 9780415632072