• Gratis verzending
  • Al meer dan 1 miljoen studenten bestelden hier

Strategy and the business landscape

Ghemawat, P.

9780136015550 - Strategy and the business landscape

Artikelomschrijving

KEY BENEFIT Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.KEY TOPICS Origins of strategy, mapping the business landscape, creating competitive advantage, anticipating competitive dynamics, sustaining superior performance, and choosing a corporate scope.MARKET This text is designed to help managers and business professionals master a body of analytical tools and develop an integrative point of view when making strategic choices.

Specificaties

Auteur Ghemawat, P.
ISBN/EAN 9780136015550
Druk 3
€ 93,82 € 104,24
Op voorraad. Verwachte bezorgdatum 27-03

Artikelomschrijving

KEY BENEFIT Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.KEY TOPICS Origins of strategy, mapping the business landscape, creating competitive advantage, anticipating competitive dynamics, sustaining superior performance, and choosing a corporate scope.MARKET This text is designed to help managers and business professionals master a body of analytical tools and develop an integrative point of view when making strategic choices.

Specificaties

Auteur Ghemawat, P.
ISBN/EAN 9780136015550
Druk 3