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Student workbook for publi

Treadwell, Donald F. & Treadwell, Jill

9781412914444 - Student workbook for publi
Secondhand

Article description

"Treadwell & Treadwell's Student Workbook" gives students the opportunity to put their learning into practice. This workbook introduces four fictional clients, two of them new, for which students may 'work' as they complete assignments. These clients include both commercial and non-profit organizations. A new 'Research' section bridges the gap between clients and the real world of the student's college city or region so that clients can be 'localized' to the student's area. This will also be useful for faculty who choose to assign actual or other fictional clients.

Specifications

Author Treadwell, Donald F. & Treadwell, Jill
ISBN/EAN 9781412914444
Can't be ordered

Article description

"Treadwell & Treadwell's Student Workbook" gives students the opportunity to put their learning into practice. This workbook introduces four fictional clients, two of them new, for which students may 'work' as they complete assignments. These clients include both commercial and non-profit organizations. A new 'Research' section bridges the gap between clients and the real world of the student's college city or region so that clients can be 'localized' to the student's area. This will also be useful for faculty who choose to assign actual or other fictional clients.

Specifications

Author Treadwell, Donald F. & Treadwell, Jill
ISBN/EAN 9781412914444