Product services and management
Article description
This book is written for undergraduate and postgraduate students of business administration who are pursuing courses in marketing, product portfolio management, new product development and product policy.
Specifications
| Author | Avlonitis, G.J. |
| ISBN/EAN | 9781412908658 |
Article description
This book is written for undergraduate and postgraduate students of business administration who are pursuing courses in marketing, product portfolio management, new product development and product policy.
Specifications
| Author | Avlonitis, G.J. |
| ISBN/EAN | 9781412908658 |