Management Information Systems: Managing the Digital Firm, Global Edition
Article description
Forintroductory courses in IS (information systems) and MIS (managementinformation systems). The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.
Specifications
| Author | Laudon, Kenneth Laudon, Jane |
| ISBN/EAN | 9781292403571 |
| Type | ebook |
| License duration |
Read ebook online: 730 days
Read ebook offline: perpetual |
Article description
Forintroductory courses in IS (information systems) and MIS (managementinformation systems). The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills.
Specifications
| Author | Laudon, Kenneth Laudon, Jane |
| ISBN/EAN | 9781292403571 |
| Type | ebook |
| License duration |
Read ebook online: 730 days
Read ebook offline: perpetual |