• Free shipping
  • More than one million students ordered here

Marketing Communications

De Pelsmacker, Patrick,

9781292135762 - Marketing Communications
Secondhand

Article description

Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.

Specifications

Author De Pelsmacker, Patrick,
ISBN/EAN 9781292135762
Edition 6
Can't be ordered

Article description

Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.

Specifications

Author De Pelsmacker, Patrick,
ISBN/EAN 9781292135762
Edition 6