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Sustainable Marketing: Pearson New International Edition

ebook

9781292054308 - Sustainable Marketing: Pearson New International Edition
Secondhand

Article description

For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable and lucrative sustainable marketing strategies.

Specifications

ISBN/EAN 9781292054308
Type ebook i
License duration Read ebook online: 730 days
Read ebook offline: perpetual
Can't be ordered

Article description

For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable and lucrative sustainable marketing strategies.

Specifications

ISBN/EAN 9781292054308
Type ebook i
License duration Read ebook online: 730 days
Read ebook offline: perpetual