Sustainable Marketing: Pearson New International Edition
Article description
For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable and lucrative sustainable marketing strategies.
Specifications
| ISBN/EAN | 9781292054308 |
| Type | ebook |
| License duration |
Read ebook online: 730 days
Read ebook offline: perpetual |
Article description
For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable and lucrative sustainable marketing strategies.
Specifications
| ISBN/EAN | 9781292054308 |
| Type | ebook |
| License duration |
Read ebook online: 730 days
Read ebook offline: perpetual |