• Free shipping
  • More than one million students ordered here

Special Events: Creating and Sustaining a New Worl d for Celebration, Seventh Edition

Goldblatt, Joe

9781118626771 - Special Events: Creating and Sustaining a New Worl d for Celebration, Seventh Edition
Secondhand

Article description

Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders need to deal with other cultures, societies, and business practices to plan and deliver successful events. New coverage includes sustainability, technology, security/risk management, and the impact of social media on events and event marketing. 15 all-new case studies have been included, as well as a brief glossary of terms at the end of each chapter to further define the terms used in the chapter.

Specifications

Author Goldblatt, Joe
ISBN/EAN 9781118626771
Can't be ordered

Article description

Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders need to deal with other cultures, societies, and business practices to plan and deliver successful events. New coverage includes sustainability, technology, security/risk management, and the impact of social media on events and event marketing. 15 all-new case studies have been included, as well as a brief glossary of terms at the end of each chapter to further define the terms used in the chapter.

Specifications

Author Goldblatt, Joe
ISBN/EAN 9781118626771