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Marketing Research with SPSS

eBook

9780273732280 - Marketing Research with SPSS
Secondhand

Artikelomschrijving

Suitable for undergraduate students studying Marketing Research.Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap.

Specifications

ISBN/EAN 9780273732280
Verschijningsvorm eBook i
Licentieduur eBook online lezen: 730 days
eBook offline lezen (downloaden): Oneindig
Can't be ordered

Artikelomschrijving

Suitable for undergraduate students studying Marketing Research.Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap.

Specifications

ISBN/EAN 9780273732280
Verschijningsvorm eBook i
Licentieduur eBook online lezen: 730 days
eBook offline lezen (downloaden): Oneindig